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CBME in Shanghai - The future is here

Nearly 200,000 visitors walked the hallways of the immense National Convention Centre in Shanghai to experience the world's largest trade fair in the juvenile industry: CBME. Dorel Juvenile was there.

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Bringing Maxi-Cosi’s visual identity to life with consumer insights

The Maxi-Cosi global rebranding is more than cosmetic; it follows years of research and study, and listening to parents around the world about what they need for their children.

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Dorel Juvenile opens new Experience Center for retailers

A visit to the brand new Experience Center helps retailers getting a good understanding of Dorel Juvenile’s portfolio and enables them to easily share this knowledge and feeling with their customers.

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Bolstering Maxi-Cosi’s future in the US

As part of the global launch of Maxi-Cosi’s rejuvenated visual identity and innovative product range, the Pria 85 Max has been launched in the US market. An interview with Hannah Dwyer, Product Marketing Manager for Maxi-Cosi infant car seats.

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Maxi-Cosi is carrying the future, because children are the future

Maxi-Cosi is innovating its brand identity and product range. The cutting-edge products are ready for the big introduction. In an interview with Nina Rosenthal, Global Brand Experience Manager for Maxi-Cosi, she explains the vision behind the rebranding.

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Quinny Zapp X launched in Dubai

Quinny Zapp X has launched in Dubai: the completely modular stroller of Quinny, one of Dorel Juvenile’s leading brands. Dubai's most fashionable bloggers tried the new eyecatcher as one of the first.

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Dorel Juvenile moves production of 1 million child car seats to US

Dorel Juvenile celebrated moving production from a Chinese competitor to the United States, creating approximately 60 new jobs in Columbus, IN as part of Walmart’s 10-year commitment to buy an additional $250 billion in products supporting American jobs.

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It's in our DNA; driving the heart and soul of Maxi-Cosi

Maxi-Cosi is in the midst of a major rebranding. Not only is Maxi-Cosi committed to providing the utmost protection and comfort, it’s also dedicated to providing modern, easy-to-use and stylish products that are in line with consumer’s real-world needs and diverse lifestyles.

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24 Hours of innovation and creativity to help parents with storytelling

Tiny Love brings creatives together in a hackathon for the 3rd consecutive year. This year’s theme was Storytelling. 70 ambitious and creative designers, tech people and entrepreneurs joined the round-the-clock event.

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Carrying the Future

Maxi-Cosi, Dorel Juvenile's leading brand and market forerunner, is innovating its visual brand identity and product range. The vibrant identity fits with the new, cutting-edge products that will be launced later this year.

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