Successful Safety Saturday for Dorel Juvenile's Safety 1st Brand

Safety 1st joined forces with Allstate Insurance and Valvoline Instant Oil Change to host #Safety1stSaturday, a car seat check event held at the Valvoline location in Jeffersontown, Kentucky. The event, rounding out Child Passenger Safety Week and falling on National Seat Check Saturday, allowed us the opportunity to promote our commitment to child passenger safety awareness, while helping parents feel safe and prepared for travel with their little ones.


Eight Safety 1st Certified Car Seat Technicians were available on-site to inspect and ensure car seat safety for over thirty families who attended the event. We also emphasized how important it is to safely dispose of old or unwanted car seats by inviting attendees to bring their used car seats for us to recycle for them. Seventeen brand new Safety 1st Grow and Go Car Seats were gifted to families in place of expired or unsafe seats, and over twenty old car seats were collected for recycling. Each family left the event with their car seats inspected and returned to the roads safely and fully compliant with current Kentucky State Law.

035 360PR Sept 19 2015 Valvoline Safety 1st by Zymage DM_600x5xx




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Quinny introduces NXTGEN stroller line - Perfect for life's imperfect moments

Quinny empowers urban millennial parents to walk their way; transforming parenthood into a carefree exploration. The new NXTGEN stroller line consists of three different strollers